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Media
Marketing

Planning creative capacity in a media agency

Planning effort per campaign: from 6 to 3 hours per campaign
Creative team overbooking: Down from 40 to 15 hours per week
Implementation time: 3-6 months

Media
Account Management

Sales opportunities from campaign reports

Additional qualified upsell opportunities: Increase of around 88 percent per month
Time spent analyzing reports: Reduced by around 90 hours per month
Implementation time: 3-6 months

Media
Accounting

Managing campaign budgets in a media agency

Processing time per budget: from 70 to 35 minutes per budget
Clarification cases per month: down from 360 to 140 clarification cases
Implementation time: 3-6 months

Media
Inside sales

Sales opportunities from campaign signals

Additional qualified upselling opportunities: +45% qualified opportunities per month
Time spent searching for signals: -35% search time in the sales team
Implementation time: 3-6 months

Media
Accounting

Clarifying campaign billing in a media agency

Time per billing clarification case: from 35 to 18 minutes per case
Productive hours in the finance administration team: around 2,000 hours of clarification work saved per month
Implementation time: 3-6 months

Media
Marketing

Creative briefings in media agency marketing

Time to approved briefing: reduced from 5 to 2 working days
Manual briefing rework: around 300 hours saved per month
Implementation time: 3-6 months